Designing for Impact: The Science of Visual Storytelling in Business

Visual storytelling is more than aesthetics—it’s science. This talk dives into the principles of impactful design, from data visualization to brand consistency and emotional connections. Attendees will learn how to create slides that not only inform but inspire, using the latest design techniques rooted in psychology and brand strategy.

Key Takeaways:

1.    Simplify complex data into clear, persuasive visuals.

2.    Build trust through consistent branding in every slide.

3.    Evoke emotion through design to leave lasting impressions and drive decisions.