AI Strategy = Trust Strategy

AI isn’t a side project anymore-it’s your operating system. In this session, we’ll unpack what it means to build an AI strategy that scales with trust, transparency, and transformation. Whether you’re just getting started or looking to deepen your AI use, this session shows how to do it responsibly, powerfully, and profitably. What You’ll Learn:

✅ Why every AI strategy needs trust as a foundation-not a follow-up

✅ How to identify weak links in your current systems and signals

✅ The difference between AI features and AI infrastructure-and what small businesses actually need

✅ How to communicate your AI use clearly so customers and partners say yes, not “no thanks”

✅ Real-world examples of trust-driven AI strategies that improve operations and visibility

📌 Built for:

• Small business owners, service providers, and consultants who want to lead with clarity and build AI strategies that go the distance

🧰 Deliverables:

AI Readiness Diagnostic PDF

Trust Mapping Worksheet

Signal Clarity Checklist

Communication Templates for Transparent AI Use

Bonus Guide: 3 Visibility Wins That Come From Responsible AI

Speaker(s): Maria Elena Duron SMART BRAND SYSTEM

Co-Sponsor(s):

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Language assistance services are available for limited English proficient individuals with appropriate advance notice. Please contact OKSBDC Training Manager Cindy Ruminer by email at [email protected] or call 580-745-2877. All SBDC programs and services are extended to the public on a non-discriminatory basis. “Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.” This training event is supported by federal taxpayer funds. By registering, I certify that I am legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and regulation