Social Media Marketing for Small Businesses – Basics and Latest Trends

Social media can be a powerful tool for small business owners to market their products and services directly to their customers. However, social media can also be overwhelming. Which platform do you post on? How often should you post? What do you post and when?

In this webinar, marketing expert Patty Ross will teach you the basics every business owner should know about social media marketing and the latest trends you should follow.

You will learn:

• How to create a content calendar
• How to choose which platforms make sense for your business
• The right times to post on each platform and how often
• What type of content to post for the best engagement
• What are the best social media advertising options

Live attendees will receive the slide deck and a link to this webinar recording.

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. By registering for this event, you agree to receive email communications from SCORE based on the information collected. Click HERE to view SCORE Terms and Conditions and Privacy Statements.